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Netto 2023
Creative Direction in Development and Production of YT Commercials and Social Media Content
Responsible for scripting and on-set direction of commercials and content pieces as part of Netto's recruiting campaign, effectively conveying the company's brand values and employment opportunities, thus shaping the campaign's success and strengthening Netto's reputation as an employer of choice for Gen Z.
Production by Bipolar & Silkrock
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